Generics
We offer a wide range of services to support and advise generic organisations which are aiming at increasing awareness and building up and sustaining recognition in the UK market.
- Category marketing - development of marketing strategies, campaigns and events
- Website development
- Newsletters and vintage reports
- Representation in the market
- Event management
- Coordinated Press and trade tours
- Educational and training workshops for wine professionals and consumers
- Organisation of tasting events and tutorials
- Media training and coaching
- Wine tourism development