Generics

We offer a wide range of services to support and advise generic organisations which are aiming at increasing awareness and building up and sustaining recognition in the UK market.

  • Category marketing - development of marketing strategies, campaigns and events
  • Website development
  • Newsletters and vintage reports
  • Representation in the market
  • Event management
  • Coordinated Press and trade tours
  • Educational and training workshops for wine professionals and consumers
  • Organisation of tasting events and tutorials
  • Media training and coaching
  • Wine tourism development